Social Media Smart Marketing (SM²)
In today's era of internet content marketing, users are at the core of the battlefield. To swiftly respond to user needs, we are building a large-scale intelligent platform for internet content resources, enabling businesses to establish real-time, agile, and efficient smart marketing service systems.
We have been developing an artificial intelligence algorithm called Social Media Smart Marketing (SM²). Over the past five years, this algorithm has been successfully applied in key industries such as commercial real estate, investment funds, and fast-moving consumer goods.
Product Logic
Through in-depth research on data from various media platforms and leveraging our marketing expertise, we uncover the value assessment dimensions behind resource performance data. This enables us to help users build a data-driven understanding of self-media resources and topic propagation.
We efficiently provide users with media strategies that align closely with their needs and deliver the highest ROI conversions. Additionally, we offer services including campaign performance evaluation, resource and topic analysis, and monitoring of communication pathways.
Core Capabilities
The Social Media Smart Marketing platform (SM²) centers on building a comprehensive database of self-media resources and topic content. By enabling users to devise strategies for selecting self-media resources, the platform leverages AI capabilities to analyze the performance of self-media propagation data. This helps clients create optimized self-media combinations to achieve their marketing and communication objectives.
Resource Strength Advantage
Our platform covers a wide range of self-media channels across all categories, offering a robust and extensive pool of resources to meet the diverse communication needs of various clients. This also facilitates the expansion into new business domains.
Through a series of practical collaboration efforts, we have successfully screened and signed agreements with numerous MCN agencies and KOLs, ensuring comprehensive quality control over account resources. By focusing on actual campaign performance, we ensure high efficiency during execution, delivering superior service to our existing clients.
Data Strength Advantage
Through multi-dimensional data point analysis and accumulation, we provide clear and accurate insights into influencer performance, offering a reliable reference for selecting media slots and effectively solving the challenge of resource selection.
Our platform continuously analyzes the usage data of media resources, calculating multi-category and multi-level indices. With the intelligent self-media selection feature, we can quickly generate placement plans, delivering a more efficient experience for our clients.
Additionally, the AI functionality enables real-time tracking and analysis of resource propagation performance, ensuring continuous optimization of campaign results. H5 data reports can be sent to clients for real-time monitoring of campaign metrics, enhancing the user experience and better serving our existing customers.
Technical Strength Advantage
Leveraging a proprietary AI core algorithm model, we deliver optimal resource combinations, quickly providing clients with influencer deployment plans while eliminating the tedious process of manual selection and reducing communication costs.
Our cutting-edge audio and video patent technologies enable the creation of brand/product tags for videos and influencers. This allows for excluding competing products or implementing premium brand-tracking placement strategies, resulting in higher cost-effectiveness and increased client satisfaction.
Additionally, our private management system standardizes project workflows, enhances operational efficiency, and expands the bandwidth for our business capabilities.
Performance Assurance
With in-depth expertise in platform attributes and strategies, we lay a solid foundation for crafting tailored communication plans that align with platform-specific characteristics, ensuring higher client satisfaction with their marketing strategies.
Our extensive online experience and practical insights continuously optimize campaign performance. By leveraging a robust resource pool and scientific methodologies, we effectively address advertisers’ core needs.
Focusing on brand promotion and product sales outcomes, we deliver high ROI through creative planning, efficient execution, and cost-effective placement strategies, providing exceptional value to advertisers.
